FORM
Does it look, feel, touch,
and yes, smell like a MUV?
Basic law of physics need
to be observed.
FUNCTION
Does it do everything that we
asked for? Read the
programming requirements
in the Design Brief.
FURNITURE
Does the custom furniture
express the overall vision
of MUV? It should.
FUTURE
If it’s out on the market
already, then it’s not visionary.
It may require peeking into
the crystal ball a little.
FORWARD
Technology is moving rapidly
so boldly go where no man
has gone before. But it still
needs to be feasible.
FINISHES
Is it sustainable? Duh.
But green doesn’t mean
beige and boring.
BRANDING
Slapping a logo on the side
isn’t enough. It needs to be
tied to the overall experience
of MUV.
PROCESS
How your initial doodles
evolved to the final 3-D
perspective renderings
is part of the process.
Napkin sketches to bark
samples are welcome.
COOL
Is it Facebook and Tweet
worthy? Really? Cool enough
to broadcast over the Internet
that you designed it?
MANUFACTURE
Thinking outside the box
is good but presenting
a design that can actually
be built is even better.
